How to Avoid Duplicate Content Issues Between Blog Posts and Sales Pages

How to Stop Your Blog Posts and Sales Pages from Stepping on Each Other’s Toes If you’re filling up your website with useful articles and detailed sales pages, you might start wondering if they’re clashing instead of working together. When pages cover too much of the same thing, Google gets confused, rankings take a hit, […]
Local SEO – Why This Is More Important Than Ever

While anyone with the least bit of knowledge about internet marketing knows about search engine optimisation (SEO), few people are aware of local search engine optimisation and the immense benefits it could provide to their business. Image from WebsiteStrategies Local SEO is search engine optimisation aimed at making your business visible in local search engine results […]
How Customer Care Helps Online Businesses

Customer care should be a priority, it keeps your customers happy, knowing that they are important. Providing outstanding online support is the most crucial way to create an unforgettable customer experience. There are many ways to take care of customers and many reasons why it is important to take care of those customers. Retaining Customers […]
Can I have a Featured Snippet and a Normal Result on page #1 of the Search Results for the same URL?

This is interesting. Google will now, in fact, remove your “normal” search result if it shows the featured snippet for that URL: See the announcement and discussion on Twitter: Not sure if you’ve been tipped off yet @rustybrick but big changes recently to featured snippets. If you own the featured snippet, you only get that […]
Does The Use Of Diacritics Affect SEO?

I was just asked if the use of diacritics affects SEO. Diacritics are the symbols added to letter which change the way the letter sounds and the example given was “Façade” Vs Facade’ . Google may well have not known the difference in the past but its seems that it does now thanks to the […]
How to Highlight Rows in Excel Based on Cell Values

When working with data in Excel, visual cues can help you quickly identify important information or outliers. A common request from Excel users is how to highlight rows based on specific criteria in a cell. For instance, you might want to highlight rows red where a value in a column is less than 10. This […]
How to get your business to the top of the Google Maps search results | 5 Minute SEO [VIDEO]

Video Transcript: Hi. Good day, folks. Ashley from WebsiteStrategies here. In this video, I’m going to take a look at how we can rank higher for local searches of relevance to our business, particularly in the local pack, which is more commonly known as Google Maps: So, someone does a localised search, they want to […]
The Google Leak & Unlocking Google’s Ranking Secrets: Essential Tips for SEO Success

Understanding how Google ranks websites is crucial for any business looking to enhance its online presence. A recent leak of Google notes has shed light on some of the key factors that influence Google’s search algorithm. The Google leak A recent leak of internal notes from Google has revealed a treasure trove of insights into […]
Auto Prompt People To Subscribe To Your Channel [YOUTUBE TIP]

If you append ?sub_confirmation=1 to the end of your YouTube channel URL, it will automatically pop up a prompt to subscribe to your channel: eg https://www.youtube.com/@ashleybryanAU?sub_confirmation=1 https://www.youtube.com/channel/UC6NchU2btxroLdUEbsY8EbA?sub_confirmation=1 This works whether you have a general channel URL with the ID or real handle AS ABOVE. Other YouTube Subscribe Tips: To encourage more subscribers on your YouTube […]
Is WordPress/WooCommerce Suitable for Large Ecommerce Websites Or Is Magento Best?

For anyone thinking of starting an online eCommerce store to sell products, you’re naturally going to have some questions about the overall setup and the best platforms to use to build out your site. You will need: WordPress combined with the WooCommerce plugin is one of the most popular and simplest ways of creating an […]
Is a Mega Menu Bad for SEO?

Mega menus are those big, expanding menus that you see on large scale websites – such as Kogan.com.au and Catch.com.au. They can accommodate a large number of links, as well as bringing up to the surface when you hover over them, content that might be at the lower levels in the website. As an example […]
Resolving Google Search Console Errors After Website Relaunch

Hey there, it’s Ashley from Website Strategies and Ashleybryan.com.au. Today, I want to address a common issue many website owners face after a relaunch: Google Search Console error messages regarding canonical URLs. Imagine this: you’ve just revamped your website, set up 301 redirects from old URLs to new ones, only to find Google still sees […]