Why I created this course
After more than two decades of helping small businesses across Australia and New Zealand navigate the web, I’ve seen the same frustration time and again: “Why can’t I find my website on Google?” or “How do I keep up with all these new AI features?” This course is my way of answering those questions once and for all. It combines the lessons I’ve learned from 25 years in SEO and online strategy with the latest developments in AI search. I want to give you the clarity, confidence and tools you need to build an online presence that actually works for your business.
Who it’s for
I specialise in helping small‑business owners who don’t have a dedicated marketing team. Whether you’re just starting out or have an established site that isn’t delivering results, this course is designed for you. I explain concepts in plain English – no jargon, no fluff.
What you’ll get
– A step‑by‑step roadmap showing you exactly how to enhance your online visibility with proven SEO strategies.
– Guidance on leveraging AI tools to streamline content creation, keyword research and reporting.
– A deep understanding of AI‑driven search results like Google’s AI Overviews and AI Mode, so you can stay ahead in the evolving digital landscape.
– Direct support through instructions, templates and community discussions. You won’t just watch videos – you’ll apply what you learn to your own website as you go.
My promise to you
I’ve built this course to be practical and actionable. You’ll get the same clarity‑first approach I give my consulting clients. By the end, you’ll know exactly what’s working, what’s not and what to do next. And I’ll be there each step of the way to make sure you succeed.
And you can ask for my help through the forum at any time!
