Welcome to The Ultimate SEO & AI Training Course for Small Businesses in Australia
This course is your step-by-step roadmap to finally understanding SEO — and using AI tools to boost your visibility, save time, and grow your business online.
Built specifically for Aussie small business owners (not marketers or tech pros), this course shows you exactly how to:
- Get your website found on Google — even in competitive local markets
- Show up in AI-powered search tools like ChatGPT and Google’s AI Overviews
- Use AI tools like ChatGPT to write content, plan blogs, and automate SEO tasks
- Track your progress and fix what’s not working
- Build confidence in your digital marketing — with no jargon or overwhelm
You’ll learn at your own pace, with support, templates, tools, and real-world guidance from Ashley — an SEO consultant with 25 years’ experience helping Australian businesses rank and grow online.
✅ Start where you are.
✅ Follow each module in order.
✅ Use the tools and templates provided.
✅ Ask questions in the community or live sessions.
✅ And most of all — take action.
Get Started Below:
Introduction & Course Overview
Foundations: SEO, AI & WordPress
Understand your own business & website
Technical audit
Set Up
The Current SERP Environment
Strategy: Defining Your SEO Goals with AI Support
Search Terms: Keyword Research & Planning
Onsite Optimisation
Page by Page Optimisation
Local SEO
Competitors
Blogging
Your Website's Performance
Social Media
Link Building
Business Directories
YouTube
Growing Content
Duplicate Content
Reviews